From the archives: How the Scottish Indyref marketing campaign started

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“Should Scotland be an independent country?”.

It’s been a decade since voters in Scotland went to the polls to reply this very query – finally voting towards independence by 55% to 45%.

From large highway rallies to ice bucket challenges, check out a few of the key moments from the 2014 marketing campaign.

Video: Morgan Spence

Read extra: The agony and ecstasy of the 2014 independence referendum

With inputs from BBC

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