The new meeting facility shall be used to assemble the Royal Enfield Himalayan bikes for the Colombian market.
see photographsRoyal Enfield’s Columbia CKD facility is the second meeting plant exterior India after Argentina
Royal Enfield has introduced the opening of a brand new meeting plant in Colombia, the third largest motorbike market in Latin America. The all-new Completely Knocked Down (CKD) package meeting facility in Envigado, Antioquia, is Royal Enfield’s second meeting plant that produces bikes exterior India. To start with, the brand new plant will regionally assemble the Royal Enfield Himalayan from September 2021. Royal Enfield established retail operations in Colombia in July 2014, and has since expanded its retail community out there and now has 15 specialty shops in Colombia.
Read additionally: 2021 Royal Enfield Himalayan Review
Royal Enfield is happiest at 90-100 kmph on Himalayan Highway
Vinod Okay Dasari, CEO, Royal Enfield stated, “At Royal Enfield, we’re dedicated to broaden the middleweight motorbike phase globally. “Our razor-sharp deal with international markets through the years has been a testomony to the outstanding development and enlargement that has seen Royal Enfield set up over 790 touchpoints throughout 60+ nations. Strategic priorities have additionally seen us transfer ahead. There are plans to arrange native meeting models exterior India, the primary of which was launched in Argentina final yr. Continuing this journey, we’re our first CKD meeting plant in Colombia. Very glad to announce.”
Read additionally: 2021 Royal Enfield Classic 350 Review
The Himalayan is not any agile dual-sport, however it makes up for it by being a flexible journey tourer
The CKD meeting plant is second solely to Royal Enfield’s related facility in Argentina. In all, Royal Enfield has 57 specialty shops and 40 different retail touchpoints throughout all Latin American nations. From 2014 to 2021, Royal Enfield has seen vital development in Colombia, and has offered over 7,000 bikes since January 2015. The model has seen nearly 70% development in gross sales from January to July 2021, over the identical interval in 2020.
Read additionally: Royal Enfield Meteor 350 launched in Thailand
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Brazil, Argentina and Colombia are the three most necessary markets for Royal Enfield in Latin America. Beyond India (the most important marketplace for the model with over 2000 retail areas), Royal Enfield bikes attain shoppers and lovers in over 60 nations internationally by way of 795 dealerships, together with London, Paris, Madrid Includes 143 specialty model shops in main cities. Barcelona, ​​Melbourne, Sao Paulo, Bogota, Medellin, Mexico City, Buenos Aires, Dubai, Bangkok, Jakarta, Manila and Ho Chi Minh City. In the Asia-Pacific area, Royal Enfield is on the brink of begin assembling bikes at one other CKD facility in Thailand.
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With inputs from NDTV
