A brand new report by Counterpoint Research exhibits that international smartwatch shipments elevated by 35 % year-over-year within the first quarter of the yr. These embrace primary smartwatches with low-level proprietary OS or RTOS (reminiscent of from Xiaomi and OPPO), Kids smartwatches (eg from BBK, Huawei and Vodafone Neo) and high-end smartwatches (reminiscent of Apple, Samsung and Garmin).
As shipments grew, Apple maintained its management place, recording a 50 % year-on-year enhance in demand for the brand new Apple Watch Series 6 mannequin. Its market share grew by 3 %.
With the recognition of the Galaxy Watch 3 and the Galaxy Watch Active Series, Samsung’s shipments additionally elevated by 27 % year-on-year. However, South Korean vendor progress was beneath the market common and the model noticed a small drop in its market share, rising from 8.5 % to eight %.
Meanwhile, Huawei continued to lose market share in comparison with a robust quarter a yr earlier, with market share declining from 10.1 % to eight.4 %.
“Apple was able to further strengthen its leadership position in the market by expanding the portfolio from Watch SE to Series 6 at the right time. It inspired Samsung to launch a mid-price-level model to boost growth Can, “stated Sujong Lim, senior analyst at Counterpoint Research. Lim stated,” Huawei faced a headwind because of the decline in sales of smartwatches and how well Huawei watches are optimized for their smartphones. . “
Other manufacturers that cater to the highest 5 firms based mostly on market share embrace Fitbit and BBK Holdings.
Software statistics
Apple’s WatchOS has captured greater than a 3rd of the market and is rising its engagement fee based mostly on its billions of iPhone customers. Meanwhile, Google’s Wear OS has not but had a lot success in smartwatches. This is as a result of most main smartwatch manufacturers have developed and put in their very own proprietary OSs (reminiscent of Fitbit OS, Tizen, and Garmin OS).
Apart from this, Wear OS has been left behind when it comes to options, battery optimization and chipset assist. It has restricted its share of the worldwide smartwatch market to simply 4 %. However, this pattern will quickly change, given the Google-Samsung partnership introduced at Google I / O final week.
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With inputs from TheIndianEXPRESS
