Eurosport India holds the published rights for Moto2, Moto3 and MotoGP in India, and motorcyclist and MotoGP fan, actor John Abraham has been introduced on board to advertise the identical.
see photographsAt the time of announcement, Megha Tata, MD – South Asia, Discovery Inc. with actor john abraham
Broadcast community Discovery’s sports activities channel Eurosport India has appointed actor John Abraham because the model ambassador of MotoGP within the nation. The actor is a bike and MotoGP fanatic, and the affiliation looks like a pure extension to him. With the appointment of Abraham, Discovery has additionally launched the “MotoGP, Race Latte Hai” model marketing campaign to spice up the sport’s viewership in India. Eurosport holds the broadcasting rights for MotoGP within the nation. Apart from the actor, Yamaha has joined as a co-sponsor for the YZF-R15 broadcast.
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Eurosport India MotoGP marketing campaign with John Abraham will span radio, out of doors promoting and digital
This is the primary collaboration of its form for MotoGP. Speaking about the identical, John Abraham stated, “It is a proud second for any fan to be the Ambassador of India, and it’s actually a second of reckoning for me. I’m delighted that by means of this affiliation I cannot solely have the ability to show my love for MotoGP to all motorsports followers but in addition assist many others perceive the finer nuances of a extremely technical and skill-oriented sport. I’ve been a fan of motorsports for over 25 years and I can solely thank Eurosport India for becoming a member of me as their good friend for MotoGP, which I’ve been capable of observe religiously. I’m assured that my affiliation with Eurosport India will deliver the game of MotoGP nearer to the hearts of thousands and thousands of Indian motorsport followers.
Speaking on the announcement, Megha Tata, Managing Director, Discovery Inc., South Asia, stated, “Discovery Networks has at all times believed in creating passionate communities and the inclusion of John Abraham as India’s ambassador for MotoGP is a step in that course. Is. Motorsport nonetheless has a protracted method to go earlier than it turns into a mainstream sport in India. We are thrilled to start this partnership and with John’s participation we’re assured that we’ll take this pure sport to better heights within the years to return.
The 2021 MotoGP season follows the summer time break on the Styrian GP this weekend. will come again with
Vijay Rajput, Senior Vice President, Asia-India Sales & Distribution, Asia-India Sales & Distribution at Discovery Inc., and Head of Eurosport India, stated, “Through this power-packed marketing campaign, ‘Moto GP, Race Lagte Hain’ we’re at Eurosport. Saath Hai in India. With MotoGP followers John Abraham, we goal to develop our attain throughout the nation, in addition to foster extra dialog concerning the thrill and competitors of the game. Our unparalleled depth in motorsport programming As such, John’s depth and understanding of motorsports and MotoGP™ is second to none on this nation and subsequently we’re assured of very fruitful outcomes from this affiliation.
Read additionally: Actor John Abraham provides a BMW S 1000 RR and Honda CBR1000RR-R to his storage
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In addition to MotoGP, Eurosport India additionally owns different motorsport belongings such because the FIA Formula 2 Championship, W Series, NASCAR, IndyCar Series and Bennetts British Superbike Racing. In addition to watching motorsport occasions on the Eurosport channel, viewers may stream races on its OTT video streaming platform Discovery+.
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With inputs from NDTV
