META pronounces new security initiative to guard ladies in India

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META has introduced three initiatives to assist defend ladies in India. These embrace a brand new platform to test and restrict the sharing of non-consensual intimate photographs (NCII), increasing the Women’s Safety Hub to Hindi and 11 different Indian languages. META has additionally appointed Indian members to its world ladies’s security skilled advisors.

The first initiative, referred to as StopNCII.org, is in partnership with the UK revenge porn helpline and shall be primarily based on the corporate’s NCII pilot, an emergency program that allowed potential victims to actively hash their intimate photographs. In India, the platform has partnered with organizations reminiscent of Social Media Matters, Center for Social Research and Red Dot Foundation.

The platform will permit ladies who’re victims to submit their case to the platform and can work with accomplice corporations reminiscent of Facebook, LinkedIn, Bumble, Discord and others to make sure that such photographs are eliminated . Women can register their case on the platform and likewise control the state of affairs.

The instrument works by producing a hash from one’s intimate picture(s)/video(s), the place a singular hash worth is added to a picture. Duplicate copies of the picture all have the identical hash worth. StopNCII.org then shares the hash with taking part corporations to assist them find the pictures and take away them from being shared on-line.

The Women’s Safety Hub consists of particular assets for girls leaders, journalists and abuse survivors. Additionally, it additionally consists of video-on-demand security coaching and permits guests to register for dwell security coaching. It will now be obtainable in Hindi, Marathi, Punjabi, Gujarati, Tamil, Telugu, Urdu, Bengali, Oriya, Assamese, Kannada and Malayalam.

META has additionally appointed Bishakha Dutta, govt editor at Point of View, and Jyoti Vadehra, head of media and communications, on the Center for Social Research to be the primary Indian members to its world ladies’s security skilled advisors.

The group consists of 12 different non-profit leaders, activists and tutorial consultants from totally different components of the world and advises META in growing new insurance policies, merchandise and packages to higher help ladies on its app.

META additionally commissioned a paper by Sattva Consulting titled, ‘Connect, Collaborate and Create: Women and Social Media During the Pandemic’, which was launched to mark the event. The paper throws mild on measures to deal with the acute gender imbalance in the usage of social media in India.

“At Meta, creating a safe online experience has been a priority and our commitment and efforts to keep women safe are industry leaders. We are confident that with our ever-increasing safeguards, women and children will be able to enjoy a social experience that will enable them to learn, engage and grow without any challenges,” stated Karuna Nain, Director, Global Security Policy Meta Platforms Inc. , stated in a press assertion.

Meanwhile, the paper highlights that solely 33 % of ladies in India use social media, in comparison with 67 % of males. The paper suggests methods to bridge the gender divide in rural areas, exacerbated by points reminiscent of restricted web connectivity, lack of system possession and poor digital literacy.

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With inputs from TheIndianEXPRESS

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