Royal Enfield’s gross sales within the home market have been badly hit and have declined by 52 per cent as in comparison with gross sales in the identical month a yr in the past.
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Royal Enfield home gross sales down 52 p.c in September 2021
Royal Enfield has registered month-to-month gross sales of 33,529 bikes in September 2021 as towards 60,331 items bought in September 2020 a yr in the past. The firm says gross sales numbers are nonetheless good regardless of the worldwide semiconductor scarcity, which has impacted manufacturing throughout all manufacturers. Royal Enfield stated in a press release that world scarcity of semiconductor chips and the current lockdown in some supply markets have impacted gross sales for September. The state of affairs improved in direction of the tip of the month, and elements availability is predicted to begin from the third quarter of FY 2022.
Read additionally: 2021 Royal Enfield Classic 350 Review
In the home market, Royal Enfield recorded gross sales of 27,233 items in September 2021, marking a 52 per cent decline in volumes from September 2020, when Royal Enfield shipped 56,200 items. Exports although stay sturdy, with September 2021 exports registering a wholesome 52 per cent progress regardless of world semiconductor shortages. Royal Enfield bought 6,296 bikes in September 2021 as in comparison with 4,131 bikes in September 2020. Overall gross sales declined by 44 per cent, to 33,529 bikes, from 60,331 bikes in the identical month a yr in the past.
Read additionally: Royal Enfield witnesses exit of key administration personnel
In the year-on-year interval (April to September 2021), exports grew by 222 per cent, from 11,443 items within the year-ago interval to 36,797 items in the identical interval within the present yr. Domestic gross sales grew 7 per cent to 2,10,270 items within the April-September 2021 interval from 1,96,635 items within the year-ago interval.
Read additionally: Royal Enfield declares first version of Continental GT Cup
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In August 2021, Royal Enfield launched the all-new Royal Enfield Classic 350 in 5 new variants, and was based mostly on the Meteor 350’s all-new J-series engine and double-cradle chassis. In September 2021, Royal Enfield introduced the primary version of the Continental GT Cup 2021, ushering in observe racing for brand spanking new entrants in addition to skilled riders. Royal Enfield has additionally introduced a brand new tie-up with TCX to supply a variety of driving and way of life boots.
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With inputs from NDTV