Volkswagen India has rolled out its model design and emblem throughout 150 dealerships within the nation forward of the launch of the brand new Taigun compact SUV.
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The new emblem was first unveiled on the 2019 Frankfurt Motor Show and has been up to date throughout 171 markets
Volkswagen not too long ago launched its new model design and emblem on the firm’s 150 dealerships throughout the nation. The new model emblem was first unveiled on the 2019 Frankfurt Motor Show and was first showcased in India on the 2020 Auto Expo. The firm is utilizing a phased method to implement the brand new model design and emblem. The 30 touchpoints would be the similar within the first part, whereas the remaining retailers will get a flat two-dimensional emblem within the coming weeks.
Read additionally: 2019 Frankfurt Motor Show: Volkswagen unveils new model emblem
Commenting on the announcement, Ashish Gupta, Brand Director, Volkswagen Passenger Cars India, mentioned, “The implementation of the new brand design at our dealership marks a new era for Volkswagen in India. By implementing the new brand design and logo, our The goal is to create a 360-degree customer experience that is interesting and contemporary across all channels and engages our customers.”
Through the implementation of the brand new model design, Volkswagen goals to make its dealerships extra human, participating and emotional, the corporate mentioned in a press release. The model may even present sensible coaching to its whole employees together with salesmen and repair consultants to make them extra customer-oriented. The automaker additionally launched ‘Sarvottam 2.0’ to reinforce its digital efforts and supply a extra clear shopping for and possession expertise to the shoppers.
Read additionally: Volkswagen will reveal the brand new emblem for India on the 2020 Auto Expo
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The rollout comes on the proper time as Volkswagen India gears as much as introduce the brand new Taigun compact SUV. The all-new providing which is specifically designed for India is the automaker’s first mannequin underneath the Bharat 2.0 technique. It follows within the footsteps of the Skoda Kushaq primarily based on the identical MQB A0-IN platform and might be bought with solely petrol engine choices. We might be driving the Volkswagen Taigun very quickly. So be sure to maintain watching this house for all of the actions.
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With inputs from NDTV