Ajax must change its standard Bob Marley-themed shirt at Champions League video games as a result of the Three Little Birds motif breaks tools guidelines, UEFA stated.
The Netherlands champion obtained widespread reward and gross sales crowds within the low season for launching a black uniform with small purple, yellow and inexperienced birds on the again of the shirt collar.
It is a tribute to Ajax followers singing Marley’s “Three Little Birds” on the Games as their anthem.
Ajax needed to take away the ‘three little birds’ on its Bob Marley-inspired package as a result of it broke UEFA guidelines.
The ruling states that there could also be no different emblem on shirts aside from the sponsors and membership logos. pic.twitter.com/clovEH45Au
— ESPN FC (@ESPNFC) September 13, 2021
UEFA stated that after submitting the design for approval a 12 months earlier, the membership was informed it will not be authorized for carrying in video games.
“The three birds paying tribute to Bob Marley’s song do not represent the identity of Ajax’s team, as stipulated in Article 13 of the Equipment Rules,” UEFA stated in a press release on Tuesday. The design could be custom-made.”
Ajax determined that its gamers would put on sports activities shirts with out the motif when promoting a model to followers with birdsong.
The workforce’s dwelling uniform is the long-lasting thick purple and white vertical stripes.
Ajax’s Champions League marketing campaign begins on Wednesday in Sporting Lisbon. The group additionally contains Borussia Dortmund and Besiktas.
.
With inputs from TheIndianEXPRESS
