Yash Raj Films (YRF), one of many main manufacturing homes of Bollywood, on Tuesday launched the primary part of its vaccination marketing campaign aimed toward vaccinating at the least 4000 employees of the Hindi movie business. YRF has pledged to vaccinate 30,000 registered members of Federation of Western India Cine Employees (FWICE). There are complete 2.5 lakh registered staff in FWICE. Vaccination drive is being carried out at YRF studio.
Akshay Vidhani, Senior Vice President, Yash Raj Films mentioned that the crew is joyful to kickstart the drive for FWICE members, as it would assist the business bounce again, which has been badly hit as a result of coronavirus pandemic.
“This will enable the daily wage earners of our industry to return to work and provide financial stability for themselves and their families. Given the large number of vaccines required to cover the industry, the campaign will have to be completed in phases,” Vidhani mentioned in a press release.
In the primary part of the marketing campaign, YRF mentioned it might have the ability to vaccinate at the least 3500-4000 folks.
Yash Raj Films has began immunization of members of the movie business. (Photo: YRF)
The Aditya Chopra-led firm had already vaccinated its staff in a marketing campaign and in addition began vaccinating the crew members of their movies.
Several YRF productions, together with Shah Rukh Khan’s Pathan, Salman Khan’s motion Tiger 3 and interval drama Maharaja, had been on the flooring earlier than the Maharashtra authorities put the taking pictures on maintain in April.
Apart from YRF, producer Sajid Nadiadwala additionally carried out vaccination campaigns for over 500 staff of his firm Nadiadwala Grandson Entertainment and their households.
Last week, the Producers Guild of India (PGI), an affiliation of Indian movie, tv and digital content material producers, additionally launched a vaccination marketing campaign for its members and anxious manufacturing crew.
The Indian Motion Picture Producers Association (IMPPA) and Screenwriters Association (SWA) have additionally introduced that they may arrange free vaccine drives for his or her members.
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With inputs from TheIndianEXPRESS
